The new way forward

 
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Embracing the New Normal

 

How the foodservice industry is breaking through lockdown.

There’s no denying it. We’ve stepped into a whole new world that has left our heads spinning. 


The chairs have been up for months. The footpaths eerily empty. Masked customers dash to grab a quick coffee with mumbled attempts at fleeting conversations. The days of packed seating, the free, open laughter, interaction, and spontaneity that make owning a restaurant or cafe such a joy seem a distant memory. 


And just when we thought it was safe to put the tables out again - more cases and new restrictions. 

But the ever-resourceful foodservice industry has managed to find the light in even the darkest of challenges. Innovative, flexible, and always ready to adapt, restaurants around the country have pivoted to takeaway, supporting their customers through lockdown and working to stay afloat.

Now, as we prepare to open up again, one thing is clear. The popularity of efficient, well-presented takeaway service is here to stay. The new ‘Covid Normal’ may have us eating out once again, but the convenience and comfort of takeaway dining has well and truly become a staple of our food culture. With over 7000 food deliveries every hour and an industry worth $690 million annually, it’s not hard to see that takeaway is helping us all pave a new way forward.


You don’t have to sacrifice on quality

So, how can you maximise this shift towards takeaway, without losing any of the personality and attitude that keep your customers coming back for more?

It’s simple, and you don’t have to sacrifice quality or the environment. With Pinnacle Packaging, we can help you bring your unique zest and panache into people’s homes with customised, eco-friendly, and quality packaging options.

 
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“maximise this shift towards takeaway”

 

Along with the rise in demand for takeaway and dine-at-home options, the lockdown has also ushered in a Picnic Renaissance, and the abundance of Springtime weather makes this the perfect opportunity to show off your takeaway A-game. 

Pinnacle Packaging combines the desire for eco-friendly, sustainable packaging, with solid, reliable, and innovative designs. Our Pinnacle Drink Trays with handles are a perfect option for an outdoor coffee date or some lazy lunchtime picnic mojitos! Designed for any type of carry, whether it’s a grab-and-go or a well-planned event, our trays are both strong and sturdy and made for effective recycling. 


Custom packaging - Messina Case Study

With the takeaway industry booming, the power of creative, unique, and sustainable packaging is more important now than ever. At Pinnacle Packaging, we can help you create your own customised packaging with unique style and colours, to help you stand out from the crowd. Just ask our friends over at Messina Gelato! We are so proud to have collaborated with Messina on their iconic, colourful gelato cups. Their brand is instantly recognisable, and has customers dreaming of creamy gelato with just one look. 


Custom packaging - Organica Case Study

The friendly folk at Organica Cafe in Concord and Leichhardt opted for a more streamlined, classic design reminiscent of their 1960’s style chic flagship cafe. We couldn’t have been more proud to help Organica stay sustainable and stylish. 

So, if you’re interested in seeing what Pinnacle Packaging can do for you and your business to help adapt to the new ‘Covid Normal’, get in touch with our friendly staff.